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Using email marketing to increase sales productivity
Using email marketing to increase sales productivity  - SESSION #2
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Use landing pages for an additional source of leads....
                          giving your customers choices, while decreasing your cost per lead.
 
 
Click to enlarge

Click to enlarge

If your advertising or marketing campaign generates you 10 incoming calls plus 4 registrations online, you have just increased your lead generation rates by 40% and decreased your cost per lead.
  • Instead of $100,000 in sales, you could make $140,000
  • Instead a cost of $100 per lead, each would cost you $71





Give your prospects choices to follow up your marketing efforts and collect valuable information to make appointments and start the sales process! 
StructuredWeb's tools will allow you to customize multiple forms.

Create one each for:
  • Document workflow analysis
  • Desktop color printer
  • 1,000 free color copies
  • 50% off your first toner offer
  • $250 Home Depot card
  • 12 pack of Titlist golf balls
  • Your important major account


The below is an example of how your business can use online forms to capture customer's information and generate warm leads to your sales team (see above for more examples).







The below is an example of how your business can use online forms to capture
customer's information and generate warm leads to your sales team (see above for more examples).


*Company
*First Name
*Last Name
*Phone Number
*Email Address
*We are interested in
Creating an Electronic Filing System
Installing a Scanning System
Replacing Pre-printed Forms
Streamlining Document Workflows
Tracking and/or Billing Prints/Copies/Faxes/Scans
Updating our Mailing Equipment
Updating our Office Equipment (Print/Copy/Fax/Scan)
Which Solution(s) Are You Interested In?
Batch Scanning Paper Files to DocumentMall Using a Multifunctional
DocumentMall Web-based Document Storage
Electronic File Storage to DocumentMall from an Internet Fax
High-volume Input (Upload Agent)
Not Sure
Third-party Capture Solutions
Using Bar Code Indexing
Approximate paper usage per month
We Would Like the Following Functions
Copying
Faxing
Printing
Scanning
We would like the following features
Booklet making
Color
Duplexing
More disc storage space
Stapling
Three hole punch
We would like to learn more about
Estimated Monthly Page Volumes
Estimated monthly copy volume
Estimated monthly print volume
# of Employees (ex. 12.34)

*Required Fields

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